The BOW suits you
A new era of VIP group flight
When two champions unite, the extraordinary is likely to happen. Lufthansa Technik and Designworks, a BMW Group Company, have partnered to explore the future of air travel for VIP groups.
As part of the BMW Group, Designworks brings deep roots in automotive design, combined with extensive experience in the luxury and tech segment, while Lufthansa Technik integrates leading‑edge technologies and its proven VIP cabin engineering competence.
Instead of focusing on a single principal and their entourage, the two companies envision a cabin designed for groups of equals. Executive teams, sports teams, and performing artists seeking to upgrade their commercial first-class travel into a truly premium flight experience.
The interior balances privacy and interaction. Private suites offer wellbeing and cocooning e.g. before or after a meeting, a match, or a performance. The lounge and entry areas foster conversation, meetings, dining, and many more moments of togetherness.
The BOW Suite is the defining element of this design approach. Each of the 14 private suites accommodates one primary traveler, plus a guest for dining or meetings. Every suite includes dedicated personal storage, ideal for items such as musical instruments or professional equipment.
Characterized by arcs, soft geometries, progressive forms, and premium natural materials, each suite creates a refined and calming environment. All suites can be fully customized to the individual passenger making every journey a highly personal experience.
With its spacious forum, The BOW is clearly designed for more than flying. It is designed for living. The central lounge features two multifunctional wall displays and a large presentation table that can be divided into four segments.
This area transitions seamlessly from fine dining to a collaborative space, reflecting the needs of business groups, sport teams or band members.
Floorplan
A modular design approach enables operators to tailor the aircraft to their specific mission profile. Fewer suites for more open social areas? A larger bar? A more intimate lounge for high-level board meetings? Different color? Make a wish – we take a bow.
Welcome to Wow
The technology setup sets new standards by integrating Lufthansa Technik innovations discreetly into the cabin architecture. Acoustic shielding, ambient lighting, scent options, and subtle storage solutions create an appealing high-class environment.
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Vice President Sales VIP & Special Aircraft Services
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